Phillip Barlow
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HP_Thumb_NBARedesign_7_1200x1200_1_3.jpg

NBA.com Redesign

Poster designs for a number of Red Bull sponsored athletes. This project was to practice some design techniques such as compositing, photo manipulation, and color correction. I have no affiliation with any of the athletes, nor Red Bull. This was just for fun.

 
 

NBA.COM REDESIGN

The following designs represent the next stage of design for NBA.com. Each page was built with usability in mind, putting content first, while tastefully integrating sponsor branding. These designs attempt to build constancy across all platforms, by developing an experience that helps unify the desktop, tablet and mobile versions of the site.

 
 
 

STORY PAGE

 

VIDEO MAIN

 

MOSAIC PAGE W/SPONSOR PLACEMENT

 

SPONSORED CONTENT PAGE

 

NBA.COM / TNT OVERTIME LIVESTREAM PLAYER

 

Design examples from the TNT Overtime Livestream Player. These skins where place over the player, to correspond to the different nightly / weekly corporate sponsors, as well as featured teams. These are designs that were actually featured on the site during the 2011 - 2012 season.

 
 

NBA.COM SPONSORED PAGES

 

Design examples from various sponsored NBA.com site pages. Featuring custom functionality, branded with official corporate sponsorship, these designs were found on NBA.com between 2010 - 2012.

 
 

NBA.COM 2010 ALL-STAR SITE

Official microsite design for the 2010 NBA All-Star Weekend.