Road Bike Design



The all-new Pure Cycles Bonette. Classic road bike looks, with modern geometry and engineering. Working with Product Manager Wayne Doran, we had a heads-up as to what the geometry and components where going to be. We discussed how this bike would be a simple road machine, similar to the bikes we grew up with. It was through this discussions that we realized that these models should have a class, throw-back flare. Referencing classic road bike designs, we settled on some vintage elements, with a modern vibe. Offered in a bold blue, and a "classy" black and gold.

Lifestyle photos by Alen Palander